Fueling creativity with Office 365


Today’s post was written by Amanda Reynolds, Director of Communications, Copyright Alliance.


We’re all creators-each in our own way. I’m part of an organization that advocates for those who are creatively talented or gifted: artists, creators, and entrepreneurs. But I’ve found that we all bring creativity to our jobs in some form or another. I know that I can approach problems in a more creative way and find innovative solutions when I have the right tools and information within easy reach.

At Copyright Alliance, we’re a small team that serves more than 40 institutional members and thousands of artists around the country. For each of us, the ability to find and share files while on the go is a huge priority, especially because we tend to fill in for each other on different projects at a moment’s notice. Balancing tasks like writing opinion pieces for news publications, giving talks at conferences, and meeting with members-all in the same day-is the norm.

In the past, technology issues sometimes sapped my creative energy, making it difficult to stay focused on the task in front of me. Instead, I would have to scramble to find a document or a presentation that I needed. We had a file server at the office and I would routinely download all the documents I thought I would need before dashing off to the next engagement. This not only took extra time out of my day, it also wasn’t a foolproof system. There were times when I just couldn’t access the information I needed while out in the field.

With Microsoft Office 365, all that has changed. Now that we have an online suite of tools for creating documents and managing them in a systematic way, we can all work together more fluidly. The menus and navigation in Microsoft SharePoint Online are simple to use, and it’s reassuring to see exactly when a document was last updated. We’re looking forward to using more of the tools in Office 365, including Microsoft Lync Online to make calls and hold meetings-all in a couple of clicks.

I hardly think about the technology we use anymore. The transition to Office 365 has been seamless, thanks in part to the wonderful help we’ve received from our Microsoft partner, New Signature. With familiar tools that I can always access through a web browser, I can spend more time thinking about new ways to serve our members. Office 365 helps me be more creative, which is a great place to be in my line of work.

Read the full case study here.